Otsego Now Progress 2015
Here’s what’s new about economic development in Otsego County: It’s driven by iron logic, locally grounded, data based. Take tourism. The privatization of the county Tourism Office into Destination Marketing of Otsego County puts hospitality professionals, led by the ultimate pro, Otesaga GM & VP Jim Milse, in the driver’s seat. The goal is simple: “heads in beds.” The target audience: within 300 miles. TV, radio and print is [sic] being used; what’s new is cutting-edge Internet marketing, identifying likely visitors and delivering the message most ikely to bring them here. Then there’s the five-point approach to attracting family-supporting jobs. … Read More